Annual Meeting

Moral Media 2018

We are excited to announce the third meeting of the Moral Media working group. This year’s #moralmedia18 agenda features a combination of research presentations and problem solving sessions with the goal of sharing ideas and fostering concrete opportunities for collaboration. Researchers working in the area of media and morality (broadly defined) are encouraged to attend.

Support for #moralmedia18 is generously provided by:


Date: September 29, 2018
Location: The Ohio State University, Journalism Building Rom 106
Parking: $8.25 (all day parking, credit cards accepted) Tuttle Garage
Questions: email

Registration is free. Travel funding is not provided; although, breakfast and lunch are included as part of the conference. Vegetarian options are available.


Friday, September 28

Saturday, September 29

  • 09:00 – 09:30: Arrive and Light Continental Breakfast
  • 09:30 – 09:45: Opening Remarks Richard Huskey (The Ohio State University)
  • 09:45 – 10:30: Opening Keynote – Matthew Grizzard (The Ohio State University)
  • 10:30 – 11:15: Data Blitz One – Assessing Content and Its Effects
  • 11:15 – 12:00: Data Blitz Two – Effects of Moral Content
  • 12:00 – 13:00: Lunch
  • 13:00 – 13:30: Tips for Funding Moral Media Research – Jaime Banks (West Virginia University)
  • 13:30 – 14:15: Data Blitz Three – Characters and Disposition Theory Processes
  • 14:15 – 15:15: Data Blitz Four – Children as a Special Audience: Challenges and Opportunities
  • 15:15 – 15:30: Break
  • 15:30 – 16:30: Problem Solving Sessions – Includes Coffee
  • 16:30 – 17:15: Closing Keynote – Mary Beth Oliver (Pennsylvania State University)
  • 17:15 – 17:30: Closing Remarks – Matthew Grizzard (The Ohio State University)
  • 19:00:   Dinner and drinks at Short North Food Hall (Cash Bar, Multiple Food Options)

Presentation Details

Data Blitz:

These are brief (10-minute) talks followed by a short question and answer session. Talks are split into four themed sessions:

  1. Data Blitz One – Assessing Content and Its Effects
    • Kevin Kryston & Allison Eden: Moral Conflict, Mixed Emotion and the Appreciation of Popular Films
    • Jacob Long: Short- and Long-Term Trends in the Moral and Political Content of Popular Music
    • Lu Zhang & Allison Eden: The Effect of Perceived Moral Conflict in Video Games on Moral Emotions and Replay Value
  2. Data Blitz Two – Effects of Moral Content
    • Kate T. Luong & Emily Moyer-Guse: Risk Mitigation as Altruism: Examining the Use of Elevation & Empathy in Risk Communication
    • Henry Goble: Creating Moral Exemplars
    • Sara Grady: Developing the Moral Foundations Lexical Decision-Making Task
  3. Data Blitz Three – Characters and Disposition Theory Processes
    • Joshua Baldwin The Influence of Dominantly and Overridingly Salient Intuition on Disposition Formations and Character Evaluations
    • Alex Bonus, Nic Matthews, & Tim Wulf: The Impact of Moral Expectancy Violations on Audiences’ Parasocial Relationships With Movie Heroes and Villains
    • Nic Matthews: Using Social Judgment Theory to observe Affective Disposition Theory’s Latitudes of Moral Sanctions & Rewards
  4. Data Blitz Four – Children as a Special Audience: Challenges and Opportunities
    • Melinda Aley: Extending Research Testing the Model of Intuitive Morality and Exemplars in Children
    • Lindsay Hahn: Narrative Media’s Effect on the Accessibility of Moral Intuitions and Subsequent Behavior in Pre-Teen Children: A Test of
      the Model of Intuitive Morality and Exemplars
    • Marie-Louise Mares: Challenges of Measuring Children’s Comprehension of Moral Narratives
    • Brad Bushman: Deadly Child’s Play: Exposure to Guns in Movies Increases Interest in Real Guns

Click here to view the abstracts for each presentation.

Keynote Lectures:

Matthew Grizzard (The Ohio State University – Opening Keynote)

The Morality of Media Characters

Heroes, villains, anti-heroes, and other character archetypes seem to be a central determinant of viewer’s enjoyment of narratives. Over the last several years, research on different character archetypes within media narratives have garnered intense scrutiny by multiple scholars and labs. The current talk attempts to integrate the various contributions made by these independent scholars in order to elucidate pressing theoretical questions that could help advance and unite the distinct research paradigms of the various scholars in attendance.

Mary-Beth Oliver (Pennsylvania State University – Closing Keynote)

Developing a Media Inspiration Model

Research has demonstrated the possibility for media to inspire individuals, creating feelings of elevation and motivations for social good. However, not all individuals are inspired by media portrayals, and not all inspiring media may result in pro-social outcomes. This talk will overview the ongoing development of a model of media inspiration designed to provide a template of the important contextual features and boundary conditions regarding when media result in feelings of inspiration, and when feelings of inspiration result in pro-social outcomes.

Problem Solving Sessions

In these sessions, participants will collaboratively work together to address pressing issues related to media and morality. Participants will self-select into one of four breakout sessions organized around the Data Blitz themes. Each session will be moderated by respondent. The goal is to encourage discussion, spark new ideas, and unlock opportunities for collaboration among attendees. Coffee will be provided to help kick everyone’s creativity into overdrive.

  • Session One – Assessing Content and Its Effects: Robert Lewis, Respondent
  • Session Two – Effects of Moral Content: Richard Huskey, Respondent
  • Session Three – Characters and Disposition Theory Processes: Matthew Grizzard, Respondent
  • Session Four – Children as a Special Audience: Challenges and Opportunities: Allison Eden, Respondent